About Melissa Abele

Raised in Alabama, a love of Southern weddings began at a young age. Weddings in the South are major social events where traditions and attention to details matter. As a little girl, the visual delights felt magical and important, which spoke right to my passion for beautiful aesthetics.

Upon completing my degree in fashion, I spent the next several years in Atlanta and New York working with designers, preservationists and the finest silks, embroidery, laces and beading in the bridal gown industry. Called back home to Birmingham, Alabama, I purchased Weddings Etc, a fine stationery and gift store in bustling downtown Homewood. After 10 fulfilling years and becoming a mama to 3 beautiful babies, I closed the brick and mortar store to move online under the new name Charming Scribe.

Along this journey, I developed a keen eye for quality details in fabrics, ribbons, lace, paper, printing, and finishings; all of which have culminated in the creation of Charming Scribe’s heirloom products.